Recurring payments
What’s this?
Recurring payments are mechanisms that make payment processing highly effective and effortless for all kinds of repetitive transactions. This allows you to collect money from customers’ cards or bank accounts without involving them every time. Once the client agrees to such procedures, payments may be initiated with a simple card authorization.
“Regular” recurring payments, for example, recurring billing, usually allow you to only collect payments of constant amounts within constant time periods. But here at PayLane, we like solutions that are both flexible and convenient for everyone. That’s why we offer something more: we enrich our recurring payments in a way that makes it possible to meet every merchant’s needs.
We offer methods that allow you to charge your clients any way you want or need to. Just choose the right option and you’ll be able to collect payments of constant or different amounts in constant or different periods.
What does it mean?
Recurring payments are not only about making payments more convenient for merchants and their customers − it’s also about improving effectiveness. PayLane’s automation of the entire process guarantees that the required transactions will occur and be completed successfully. A merchant doesn’t have to bother clients with requests and reminders. These situations can provide the pretext for a customer to resign and quit your service. And that is not a good reason to lose customers!
But why should you choose PayLane’s recurring payments? There are two good reasons:
- we can fit the needs of every business model − we’re totally flexible
- we won’t charge you anything extra for recurring payments
Example
Recurring payments are generally used with the many types of subscriptions. Whenever a certain amount of money has to be collected repeatedly − that’s when recurring payments are probably the best solution. The example of a web application service (SaaS) illustrates the advantages of recurring payments. We often handle the following payment scenarios:
- the payment amount is constant and so is the time period − it’s a situation where premium accounts with additional features require a certain fee to be paid in regular time periods, for example $25 per month;
- the amount is constant, but the time period varies − this could happen when a client is charged only when he “uses” the service for a certain price; in other words, he pays always the same price, but the frequency of his payments will vary depending on usage;
- the amount varies, but the payment time period remains constant − this occurs when a merchant settles regularly, but charges his clients basing on the “intensity” (level) of service usage or activity; it’s like a phone bill − you pay it monthly, but the amount depends on how many call you’ve made;
- the payment amount varies and the payments are irregular − in this case, it’s best to consider PayLane’s Card Data Storage service.